How To Grow Your Business Quickly And Efficiently

It is really hard to stay motivated when you work for yourself and from home. It is even harder when you are doing this AND have children. There are superwomen amongst us who do manage to stay focused, even though they have dozens of demands on their time and energy, but most of us are just normal human beings who struggle to do that.

However, it seems that there is a way to laser-focus your attention onto your business in small, but concentrated bursts – the Bootcamp.

I recently attended an online Bootcamp, in order to help me create a course I have been toying with for some time. I made quite a financial commitment to it in order that I would definitely give it my time and attention and it wouldn’t end up being yet another free course sent by email that I filed for ‘when I have time’. It is amazing quite how much time we all think we’ll have in that magical place called ‘the future’ and as I am very aware of that, I made this commitment to myself and my business.

I have to tell you, it was the best decision I have made in a long time. The Bootcamp was 6 weeks in length and it comprised a weekly one-hour webinar that was a teaching session, another one-hour webinar that was a Q&A session and lot of homework in between. The woman who was running the course is a coach and she used many coaching techniques to take participants through the course successfully. As a coach myself, I wondered how I would take to this, but let me tell you – it was like a duck to water! And I have written my course – so it works.

Why do Bootcamps work? Well, perhaps it is because as busy entrepreneurs and mothers we can visualise giving something our commitment for 6 weeks? We can envision this much more easily than giving our commitment to. say, a 12 month programme, or a 6 month programme. Short, sharp and focused fits with our psyche much better than prolonged and drawn-out. Maybe it is the financial commitment – the ‘I’m going to get my money’s worth out of this’? Certainly I believe that I studied harder and gave it my all because I didn’t want to waste my money. Or maybe it is having some dedicated ‘me’ time – how often to we do that? Not as often as we should, I feel sure.

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